As well as listing your vehicles online, you should also be careful to include content that shows that you are knowledgeable in your field to build a higher level of trust between you and the reader. Adding online guides that may interest your customers such as ‘What to look for in a family car’ or ‘Ten ways to get your car ready for winter’ will all show that you are engaging with your industry in a positive way. Adding rich content such as photos, interactive graphics and videos will also boost your Google page listings as Google consider this content as more useful for your readers.
Stage #4: Professional Retail Car Salesperson. (approx. 12 months) – Congratulations you are now a professional retail car salesperson. You have a realization that YOU make YOUR sales career. You hang out and listen to successful peers. You complete your follow-up on a consistent basis. You’re sold on the dealerships selling system and you don’t cut corners.
How many cars would you need to sell at $125 a pop to make a decent living? Do you think you could sell 3 cars a week? That’s about 12 a month — not too bad. works out to $1500 a month. Or $18,000 a year before taxes. Hardly rolling in dough.
I took a class through National Auto Academy a little over a year ago to get into this business. It was a smooth transition from the classroom to the sales floor. I’ve been one of the top three salesmen in my showroom since I started!
Talk exchanges. Ask customers if they have a vehicle they wish to part exchange. It’s good to do this before you begin showing them new cars, because you can figure out the customers’ buying motive, and will also be able to see what they feel is lacking in old car. It also allows the customer to relax when they begin looking at new cars, because they know their old car is already taken care of.
“There are examples where the big buying organization has put their contractors on their knees, and they go bankrupt and the big buyer is in trouble. (See my story on Zurich Re and supply chains) We are decoupling this. If you as a big buyer approve the invoice, then we are able to finance it regardless of your payment capabilities, and that is helping the smaller organizations or suppliers.”
The right attitude for car sales is much more important in getting a job than formal education, according to an April 2013 “AOL Autos” article. Auto sales has evolved over time and employers want representatives that help them attract and retain customers. First, you need to commit to work 45 to 60 hours over six days at most dealerships. A positive attitude, honesty, strong communication skills and relationship-building abilities all contribute to the right car sales attitude. You also need to recognize the value of service to retain customers.
Unfortunately, the infographic doesn’t have a similar viral impact of say Intel’s Museum of Me which did some similar things; though, to be fair, the Intel idea requires significantly more budget to do. Intel created a personal video that brought people’s Facebook content into a museum like walkthrough. Perhaps a personal museum of BMW content shared by the person and their friends could showcase interaction with the brand in a more interesting way than an infographic.
These car sales tips and advice touches briefly on the different things that you may have already learned when you were taught how to sell cars at a dealership. They were probably included in your car sales training and some of these things you need to reinforce or memorize to become a more professional and effective car salesman or woman. Keep these tips for car salesmen handy as a reference and work on the items or areas where you might need some improvement such as your car sales closing techniques.
Fiat, the automobile market leader in Italy, has been a massive discounter, offering up discounts of 3,000 euros on new cards. That has forced competitors to do the same in what becomes a dangerous cycle for all.
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Every sale starts with a point of contact, an interaction between a shopper looking to buy something and a salesperson who can provide it. In order for that initial point of contact to turn into a sale, however, a salesperson needs to nurture and cultivate the relationship, gaining the shopper’s trust…